Search Engine Optimisation (SEO)

Search engine optimisation (SEO) is the work on your website and its content that gets it into Google's first results when people search for the services or products you offer. At Golden Code we combine the technical side that developers understand with content that customers understand: we fix what stops Google from understanding your site, then build pages that answer your customers' real questions.

Why SEO and not just ads?

Ads stop bringing visits the moment you stop paying. Organic visibility on Google keeps bringing customers for months and years after the work is done. More importantly, people who find you through search are already looking for your service, so they are closer to buying than someone who saw an ad while scrolling. The best approach is often both: ads for quick results, and SEO for steady growth that costs less over time.

What the service covers

• Technical audit: mobile speed, pages Google cannot index, broken links, duplicate content, the sitemap, robots.txt and Core Web Vitals.
• Keyword research: the phrases your customers actually type in Arabic and English, their search volume and competition, with each keyword group mapped to one page.
• On-page optimisation: a unique title and description for every page, a clear heading structure, image alt text, and structured data (Schema) for services, FAQs and articles.
• Content: a plan of articles and service pages that answer customers' questions before they buy, such as cost, timeline and how options compare.
• Internal links: we link services to projects, articles and pricing so Google understands how your pages relate and visitors move between them easily.
• Local search: setting up your Google Business Profile and keeping your name, address and phone number the same everywhere, which matters a lot for "near me" searches and the map.
• Reporting: a clear monthly report from Google Search Console and Google Analytics: the keywords you show for, the visits, and the enquiries coming from search.

Showing up in AI answers

Many people now ask ChatGPT and Gemini instead of searching. These tools rely on clear content, structured data and your reputation outside your own site. So we write content that answers questions directly with figures and facts, add structured data and an llms.txt file, and guide you on building your reputation, for example by collecting customer reviews on Google.

How long until you see results?

You get the technical audit and keyword plan in about two weeks, and technical fixes show their effect within weeks. Noticeable gains in rankings and traffic usually take 3 to 6 months of steady work, depending on the competition in your field and the age of your site. We tell you this upfront, because anyone promising the first page within days is not telling the truth.

SEO is built into every site we make

Every site we deliver through our website development service comes with core SEO: high speed, clean links, a sitemap, structured data, and a title and description for every page. This service is for steady growth after launch, or for improving an existing site that does not show up in search.

Why choose Golden Code for SEO?

• Developers and writers in one team: we fix technical issues ourselves in the code, rather than handing you a list of recommendations for another developer.
• Real Arabic content: written in your customers' language and search terms, not machine translation or duplicate content.
• No fake promises: we do not sell "page one in a week", and we do not buy spammy links that could get your site penalised by Google.
• Numbers, not impressions: every month you know what changed in visits and enquiries, and what we will work on next.

How is it priced?

The service starts with a technical audit and keyword plan at a fixed price, followed by a monthly plan for implementation, content and reporting based on the number of pages and articles and how competitive your field is. Book a free consultation and we will review your current site and send you a written quote.